Hello! I’m Kate.

I’m a a visual storyteller and brand designer who cares all the way down to the little details. I make things that feel human, thoughtful, and a bit unexpected, whether it’s a campaign, a poster, or that one illustration you can’t stop looking at.

Design is a big part of my life, but not all of it. Outside of work, I’m walking my dog, going to live shows, bouncing between analog crafts, and hosting cozy nights that usually involve hot pot or kbbq!

HOW I WORK

Design for me is about curious decisions. I start with empathy, listen first, and make things that feel intentional rather than accidental. I don’t design things just to look good. I design things that work for the people they’re for.

I sketch first. I test early. I ask the questions before I get attached to the answers.

I like:
visual systems with room to breathe
craft that respects context
humor that doesn’t feel forced
collaboration that feels generative

WHERE I'M GOING

I’m most excited about work that lives at the intersection of culture, craft, and clarity, where design helps people see something familiar in a new way.

If you want to talk about collaboration, brand, or the perfect shade of green— let’s connect!